I'm at News 24 looking through the papers. Here's one I won't be covering... There's a leaked Tory memo in The Observer saying that the Cameron brand is failing to set the Tory grassroots on fire. Here's an extract...
Steve Hilton uses the analogy of sexual prowess: 'You're at a party and seen an attractive person across the room. You go over and say, 'Hi, I'm fantastic in bed' - that's known as direct marketing... You're at a party and see an attractive person across the room, they walk over to you and say 'Hi, I hear you're fantastic in bed' - that's known as branding'. In other words, voters should hear about Cameron's virtues from people other than him.
Guess I'm not going to the right parties. Now, what was Douglas Smith's telephone number again?
The memo also reveals that constituency associations are failing to welcome new members. A 'cold calling' survey in which party workers emailed local constituencies pretending to be members of the public interested in joining, found that only a third even got a response after the first attempt.
If that's true it's a terrible reflection on local parties. It's not just CCHQ that needs to up its anti - it's local constituency associations too. Full Story HERE.